Vlad Buyanov

Who is Vlad Buyanov?

Vlad Buyanov is the founder and CEO of Sales Sprint Group LLC, a boutique B2B sales consulting firm that builds repeatable sales processes for startups and growth companies. He has over 20 years of enterprise sales experience at IBM, Microsoft, SAP, and Xerox, combining large-company discipline with startup speed.

Before launching Sales Sprint Group in 2021, Vlad served as Commercial Director at a major financial technology company, leading a 30+ person sales and marketing team to over $20M in annual revenue. Since founding his firm, he has consulted 100+ companies across B2B SaaS, EdTech, and Fintech — from early-stage startups to companies scaling past their first million in recurring revenue.

Vlad holds a Master's degree in Applied Physics and Mathematics from MIPT (Moscow Institute of Physics and Technology) and graduated from IBM Global Sales School. His physics training underpins his core conviction: sales is not a talent — it is an engineering discipline with repeatable, measurable outcomes.

What do I do?

I work as a strategic sales advisor for B2B founders and C-level executives. I diagnose what's broken in your sales process, design a system that works, and make sure your team can run it without me.

Format	What you get	Timeline
Sprint Project	Complete sales system: value proposition, playbook, pricing strategy, channel strategy, 6-month roadmap	1–3 weeks
Strategic Retainer	Ongoing advisory, weekly sessions, hands-on support on deals, hiring, and team development	3–6 months
Expert Consultation	Focused problem-solving on a specific sales challenge	As needed

Every engagement is scoped individually. I start with an introductory consultation where I diagnose your situation and recommend the right format — or tell you honestly if you don't need me.

What results have my clients achieved?

Case study: UK Fintech — 20× revenue growth in 14 months. An early-stage British fintech company brought me in to build their sales process from the ground up. The founder's condition: zero marketing budget. Everything had to come from sales methodology alone.

I restructured the go-to-market. We cut unprofitable customer segments, narrowed the focus to mid-market B2B, and eliminated everything that drained resources without generating meaningful revenue.

I rebuilt pricing. The old pricing was chaotic and undervalued the product. I introduced paid onboarding, simplified commission structures, and significantly raised prices to reflect actual value delivered.

I ran founder-led sales for 6 months, closing every deal personally while building the playbook the team would later execute. Leads came from founder networks and industry conferences — no paid acquisition.

I designed a partner program that turned the company's existing relationships into a scalable revenue channel. This became the primary growth engine.

Why do founders hire a strategic sales advisor?

Most founders try one of three paths: figure it out themselves, hire a Head of Sales, or bring in a junior SDR team. Each of these can work — eventually. The question is how much time and revenue you leave on the table before it does.

What I bring is pattern recognition from 100+ B2B engagements and two decades of enterprise sales methodology. I've seen what breaks at every growth stage and I know which levers to pull first. That's not something you get from a new hire, no matter how talented.

What I deliver	What it replaces
A proven sales system in weeks	Months of trial and error building one from scratch
Enterprise-grade methodology (IBM, Microsoft, SAP)	Generic advice from blog posts and courses
Hands-on work alongside your team	Slide decks and theoretical frameworks
Honest diagnosis — including "you don't need me"	Consultants who sell hours, not outcomes

I work alongside founders and sales leaders — not instead of them. My goal is to install a system your team owns and runs independently after our engagement ends.

My approach: sales is a system, not art

Most sales advice treats selling as a talent — something you either have or you don't. After working with 100+ companies, I've found the opposite: systematic processes consistently outperform individual talent. Great salespeople are a bonus. A great system is the foundation.

My methodology centers on the 5D Sales Pack — a framework that covers every element a B2B company needs to sell predictably:

1. Market & Offerings — Who exactly are you selling to, and what are you actually selling them?
2. Elevator Pitches — How do you describe your value in 30 seconds for each channel?
3. Discovery Questions — What do you ask to qualify leads and uncover real needs?
4. Communication Matrix — How does every feature translate into a business benefit for each audience?
5. Objection Handling — What are the top 10 objections, and what are your proven responses?

I also apply the Human Firewall concept to AI in sales: the human stays at the center of every critical decision, while AI amplifies reach and speed.

Industries and markets I work with

I take on: B2B SaaS, EdTech, Fintech — from early-stage startups building their first sales process to growth companies scaling past $1M ARR. US, EU, LATAM, and MENA markets.

I do not take on: B2C (except high-ticket), pharma/biotech, technical lead generation, government sector (case by case). This is not about being exclusive — it is about focusing where my methodology delivers the strongest results.

Frequently asked questions