--- title: Vlad Buyanov | B2B Sales Consultant for Founders and Owners description: Vlad Buyanov builds B2B sales systems for founders and owners whose sales still depend on them. 15+ years in B2B sales at IBM, Microsoft, SAP, Xerox. image: https://vladbuyanov.com/hubfs/Gemini_Generated_Image_2x78lk2x78lk2x78%20(1).png --- ![Vlad Buyanov — B2B Sales Consultant](https://vladbuyanov.com/hubfs/Website/vlad-avatar.jpg) # Vlad Buyanov Sales is a system, not an art. I engineer systems that sell. 15+ years in B2B sales: IBM, Microsoft, SAP, Xerox. 100+ B2B companies. One methodology. [Book an introductory call →](https://vladbuyanov.com/meetings/salessprint/intro-zoom?hsLang=en) ## Who is Vlad Buyanov? Vlad Buyanov is the founder and CEO of [Sales Sprint Group LLC](https://salessprintgroup.org), a boutique B2B sales consulting firm that builds repeatable sales processes for startups and growth companies. He has 15+ years of B2B sales experience, including **IBM, Microsoft, SAP, and Xerox**, combining large-company discipline with startup speed. Before he started consulting in 2021, Vlad served as Commercial Director at a major financial technology company, leading a **30+ person** sales and marketing team to over **$20M in annual revenue**. Since 2021, he has consulted **100+ companies** across B2B SaaS, EdTech and Fintech, as well as manufacturing and construction — from early-stage startups to companies scaling past their first million in revenue. Vlad holds a Master's degree in Applied Physics and Mathematics from **MIPT** (Moscow Institute of Physics and Technology) and graduated from **IBM Global Sales School**. His physics training underpins his core conviction: sales is not a talent — it is an engineering discipline with repeatable, measurable outcomes. ## What do I do? I work as a **revenue system architect** for B2B founders, owners and C-level executives. I diagnose what's broken in your sales process, design a system that works, and make sure your team can run it without me. | Format | What you get | Timeline | | --- | --- | --- | | **5D Sales Pack** | One working file your team sells from: target segments, elevator pitches by buyer role, discovery questions, FAB+ analysis and objection handling | 7–10 working days | | **B2B Sales Audit** | The root cause of stalled sales, backed by interviews with everyone who talks to customers, call recordings and CRM data, plus a short list of what to fix first | 3–6 weeks | | **B2B Sales System Build** | A sales system built with your team on live deals and handed to an internal owner: segments and offer, pipeline and qualification, metrics and forecast, sales kit, hiring and onboarding | 3–9 months | | **Sales Advisory Board** | Weekly one-on-one sessions for the founder or head of sales: live deals, pipeline, pricing and hiring decisions | Ongoing | Every engagement is scoped individually and run by me personally, with no junior team behind me. I take on no more than 3 long-term engagements at a time. I start with an **introductory consultation** where I diagnose your situation and recommend the right format — or tell you honestly if you don't need me. ## What results have I delivered? **Case study: UK Fintech — 20× revenue growth in 14 months.** An early-stage British fintech company brought me in to build their sales process from the ground up. The founder's condition: zero marketing budget. Everything had to come from sales methodology alone. **I restructured the go-to-market.** We cut unprofitable customer segments, narrowed the focus to mid-market B2B, and eliminated everything that drained resources without generating meaningful revenue. **I rebuilt pricing.** The old pricing was chaotic and undervalued the product. I introduced paid onboarding, simplified commission structures, and significantly raised prices to reflect actual value delivered. **I ran founder-led sales for 6 months,** closing every deal personally while building the playbook the team would later execute. Leads came from founder networks and industry conferences — no paid acquisition. **I designed a partner program** that turned the company's existing relationships into a scalable revenue channel. This became the primary growth engine. 20× Revenue growth 14 mo Timeline £0 Marketing spend £100K+ Monthly recurring revenue ## What do clients say? > “Vlad helped us to build a clear, effective sales framework across four key areas: defining our target audience, asking better discovery questions, improving persuasion, and handling objections. What really stood out was how he found the right phrases that make clients feel understood. The whole process took under two weeks and saved us a huge amount of time. I would absolutely recommend Vlad. He's a true B2B sales pro.” Sabir, CEO, [Ownership.health](https://ownership.health/?utm_source=vlad), AI platform for health professionals ## Why do founders hire a strategic sales advisor? Most founders try one of three paths: figure it out themselves, hire a Head of Sales, or bring in a junior SDR team. Each of these can work — eventually. The question is how much time and revenue you leave on the table before it does. What I bring is **pattern recognition from 100+ B2B engagements** and 15+ years of enterprise sales practice. I've seen what breaks at every growth stage and I know which levers to pull first. That's not something you get from a new hire, no matter how talented. | What I deliver | What it replaces | | --- | --- | | A working sales system built on your live deals | Months of trial and error building one from scratch | | Enterprise-grade methodology (IBM, Microsoft, SAP) | Generic advice from blog posts and courses | | Hands-on work alongside your team | Slide decks and theoretical frameworks | | Honest diagnosis — including "you don't need me" | Consultants who sell hours, not outcomes | I work **alongside** founders and sales leaders — not instead of them. My goal is to install a system your team owns and runs independently after our engagement ends. ## My approach: sales is a system, not art Most sales advice treats selling as a talent — something you either have or you don't. After working with 100+ companies, I've found the opposite: **systematic processes consistently outperform individual talent**. Great salespeople are a bonus. A great system is the foundation. My methodology centers on the **5D Sales Pack** — a framework that covers every element a B2B company needs to sell predictably: 1. **Target Segments** — Who exactly are you selling to, and what are you actually selling them? 2. **Elevator Pitches** — How do you describe your value in 30 seconds to each buyer role? 3. **Discovery Questions** — What do you ask to qualify leads and uncover real needs? 4. **FAB+ Analysis** — How does every feature translate into a business benefit for each audience? 5. **Objection Handling** — What are the top 10 objections, and what are your proven responses? I also apply the **Human Firewall** concept to AI in sales: the human stays at the center of every critical decision, while AI amplifies reach and speed. ## Industries and markets I work with **I take on:** B2B SaaS, EdTech and Fintech, plus traditional B2B companies such as manufacturing and construction, where sales still depend on the owner and a few strong sellers. From early-stage startups building their first sales process to companies past $1M in revenue. US, EU, LATAM, and MENA markets. **I do not take on:** B2C (except high-ticket), pharma/biotech, technical lead generation, government sector (case by case). This is not about being exclusive — it is about focusing where my methodology delivers the strongest results. ## Frequently asked questions ### How do I start working with you? [Book an introductory consultation.](https://vladbuyanov.com/meetings/salessprint/intro-zoom?hsLang=en) No pitch, no pressure — just diagnosis and a clear recommendation. ### Do you work with companies outside the US? Yes. I work with companies across US, EU, LATAM, and MENA. I'm based in Buenos Aires and take calls across time zones. ### At what stage should a company bring you in? Most of my clients are either building their first structured sales process or scaling one that's hit a ceiling. If you have a product that sells but you can't explain why — or your revenue growth has plateaued despite a growing team — that's when I add the most value. ### How is this different from sales training? Training teaches skills. I build systems. After working together, you have a complete playbook your team can execute — not just knowledge in their heads. The system stays. I leave. ### Can you guarantee revenue growth? No honest advisor can guarantee revenue. What I guarantee is a systematic process, proven frameworks, and my full commitment. My typical clients see 30–50% revenue growth within 3–6 months in B2B projects with approximately 1-month deal cycles. ## Ready to fix your sales? Book an introductory consultation. No pitch, no pressure — just diagnosis and a clear recommendation. [📅 Book a call](https://vladbuyanov.com/meetings/salessprint/intro-zoom?hsLang=en) [✉ sales@vladbuyanov.com](mailto:sales@vladbuyanov.com) [🔗 Connect on LinkedIn](https://www.linkedin.com/in/buyanov) [Full engagement details at salessprintgroup.org →](https://salessprintgroup.org/?utm_source=vladbuyanov&utm_medium=website) [mailto:sales@vladbuyanov.com](mailto:sales@vladbuyanov.com) Vlad Buyanov, Sales Sprint Group LLC, Buenos Aires, Argentina © 2026 ```json { "@context" : "https://schema.org", "@id" : "https://vladbuyanov.com/#person", "@type" : "Person", "alternateName" : "Vlad Buyanov", "alumniOf" : { "@type" : "CollegeOrUniversity", "name" : "Moscow Institute of Physics and Technology (MIPT)" }, "description" : "B2B sales consultant who builds sales systems for founders and owners. 15+ years in B2B sales, including IBM, Microsoft, SAP and Xerox. Founder of Sales Sprint Group. Has consulted 100+ companies on systematic sales process design since 2021. 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